Mobile Future

SXSW Gets iPhone Capacity Doubled

“To accommodate unprecedented demand for mobile data and voice applications at SXSW, we are actively working this afternoon to add capacity to our cell sites serving downtown Austin. These efforts are ongoing, but we anticipate that customers should see improved network performance this evening and for the remainder of the event. We will continue to monitor network performance throughout the event, and will do everything possible to maximize network performance throughout. We apologize to customers who were inconvenienced during this surge in local network demand.”

Harry McCracken at Technologizer says by 5pm yesterday, AT&T realized it had a problem on its hands, and it spent four hours doubling capacity in downtown Austin–something it was planning to do anyhow, but over the course of a few months, not a few hours. Read more at www.dailywireless.org